Discovery
Get your product in front of new customers.

Good food. Great possibilities.
Your recipe, product or idea could be the next thing people fall in love with. We connect promising food makers with opportunities to test, launch and grow.
Apply to contributeMore than a place on the shelf
Get your product in front of new customers.
Test customer interest and learn what sells.
Get an opportunity to grow beyond your current reach.
Explore product development, exclusive recipes or larger-scale production with us.
There’s room for your kind of maker
A distinctive product. A recipe worth sharing. An idea with promise. Wherever you are in your journey, we’d love to hear from you.
We welcome
How it works
A clear path from your first idea to what comes next. Here is how The Makers Program works for makers.
Share your product, recipe, samples or concept.
Our team evaluates the idea and contacts promising applicants.
Shortlisted products may go through sampling, feedback and commercial evaluation.
Selected products may be piloted, distributed or developed through a longer-term partnership.
Not every application becomes a product on our shelf. We will tell you honestly where you stand.
FAQ
Something good starts here
Have a recipe, product or idea we should try? Tell us what you're making. We'll take it from there.
Apply to contribute